For the first 4 years of our ‘new release’ media events we hosted lunches at The Grove. It’s one of the country’s best restaurants and owner and chief sommelier, Michael Dearth, ensures things
After the events, we also spent some one-on-one time with two of New Zealand’s best known and most acclaimed wine critics, Bob Campbell MW and Michael Cooper, so Olly could take them through the new wines and talk about the technicalities of winemaking and vintage specifics. We’re constantly amazed at how hard-working and focussed both Bob and Michael are – both incredibly professional yet imbued with that typical Kiwi casualness and calm.
Next we were out to the Negociants NZ office to go through a Misha’s Vineyard update and to take the team through the new vintages. What we love about our distributor Negociants, is their incredible professionalism as a company. They have a wonderful meeting room at their Greenlane office and that’s where we present our formal powerpoint update about our company news and updates, and then Olly takes the team through each of the new wines, discussing them in detail as we go.
Judging by the looks on everyone’s faces at all our new release events, I don’t think anyone is disappointed with the new vintages – in fact quite the opposite. Olly will never say it’s the best vintage yet, he’s too understated for that, but judging from the media reviews coming in from the new vintages, it seems some people think it’s the best ‘new release’ yet!